Últimos:
  • Tauste Supermercados doa mais de R$ 850 mil com Panettone Solidário
  • Tauste Supermercados donates over R$ 850 thousand with the Panettone Solidário
  • Tauste Supermercados dona más de R$ 850 mil con ‘Panettone Solidário’
  • Pesquisas mostram o rumo do mercado de carnes vegetais no Brasil e no mundo
  • Surveys show the direction of the plant-based meat market in Brazil and worldwide
Blog APAS Show

Blog APAS Show

Tudo sobre o maior evento de supermercados do mundo

  • Marketing e Consumidor
  • Inovação e Tecnologia
  • Gestão de Pessoas e Liderança
  • English version
  • Versión española
English version Marketing & Consumer 

GPA joins Instituto Avon in assisting women

21 de julho de 2020 Thiago Terra digital, GPA, Market

The initiative includes a banner that redirects victims of violence to public services from the apps and websites of all supermarket chains owned by the company

Websites and apps of Pão de Açúcar, Extra, Assaí and Compre Bem will have information on violence against women, in addition to access to a virtual assistant, over WhatsApp, which will support women who are victims of domestic violence. 

Violence against women increased 37% in Brazil, when considering only phone reports made over the 180 service (an emergency phone number to report violence against women) during the month of April, according to the Brazilian Public Safety Forum. Conversely, the same study also shows a decrease in police reports in the same period, mainly due to the pandemic.

In order to fight this sad reality, GPA has joined Instituto Avon and made available  on the apps of Pão de Açúcar Mais, Clube Extra and Assaí, as well as on the Compre Bem website, a banner to facilitate contact with public services. In other words, women who are victims of violence can access a virtual assistant over the WhatsApp, which will direct the user to the indicated and available sectors. 

GPA’s initiative is to be in line with the Programa Você Não Está Sozinha (you are not alone program), created by Instituto Avon on April 2020, in order to support women and girls by providing information material, legal and psychological services and, if necessary, emergency transportation.

  • ← GPA se une al Instituto Avon para ofrecer asistencia a las mujeres
  • GPA se une ao Instituto Avon para oferecer assistência às mulheres →

Você pode gostar também

Digital channel now brings results for operation of supermarkets

9 de maio de 2019 Thiago Terra 0

Growth Hacking can help supermarkets leveraging their growth

10 de janeiro de 2019 Thiago Terra 0

Mambo chain is helping to professionalize small producers in the state of São Paulo

12 de março de 2020 Thiago Terra 0

Tabloide Especial

CARTILHA

VÍDEOS EDUCATIVOS

E-book

Arquivo

A APAS SHOW

  • APAS SHOW
  • Quero Ser Um Expositor
  • Congresso de Gestão
  • LinkedIn

RECEBA NOSSA NEWSLETTER

English Version

Tauste Supermercados donates over R$ 850 thousand with the Panettone Solidário
English version Marketing & Consumer 

Tauste Supermercados donates over R$ 850 thousand with the Panettone Solidário

26 de janeiro de 2021 Thiago Terra 0
Surveys show the direction of the plant-based meat market in Brazil and worldwide
English version Marketing & Consumer 

Surveys show the direction of the plant-based meat market in Brazil and worldwide

25 de janeiro de 2021 Thiago Terra 0
Heinz develops a line of 100% plant-based mayonnaise and sauce
English version Marketing & Consumer 

Heinz develops a line of 100% plant-based mayonnaise and sauce

22 de janeiro de 2021 Thiago Terra 0
Super Muffato bets on playgrounds to create convenience to customers when shopping
English version Marketing & Consumer 

Super Muffato bets on playgrounds to create convenience to customers when shopping

18 de janeiro de 2021 Thiago Terra 0

Vérsion Española

Tauste Supermercados dona más de R$ 850 mil con ‘Panettone Solidário’
Marketing y Consumidor Versión española 

Tauste Supermercados dona más de R$ 850 mil con ‘Panettone Solidário’

26 de janeiro de 2021 Thiago Terra 0
Investigaciones muestran la dirección del mercado de carne vegetal en Brasil y en el mundo
Marketing y Consumidor Versión española 

Investigaciones muestran la dirección del mercado de carne vegetal en Brasil y en el mundo

25 de janeiro de 2021 Thiago Terra 0
Heinz desarrolla línea con mayonesa y salsa 100% vegetal
Marketing y Consumidor Versión española 

Heinz desarrolla línea con mayonesa y salsa 100% vegetal

22 de janeiro de 2021 Thiago Terra 0
Super Muffato apuesta por espacio kids para ofrecer comodidad durante las compras
Marketing y Consumidor Versión española 

Super Muffato apuesta por espacio kids para ofrecer comodidad durante las compras

15 de janeiro de 2021 Thiago Terra 0

A APAS SHOW

A maior feira de alimentos, bebidas, higiene, limpeza, equipamentos e tecnologia para supermercados do mundo. São quatro dias reunindo os principais tomadores de decisão e promovendo relações, experiências e negócios entre empresários e executivos do setor. Você não pode ficar de fora!

  • APAS SHOW
  • Quero Ser Um Expositor
  • Congresso de Gestão
  • LinkedIn
Copyright © 2021 Blog APAS Show. Todos os direitos reservados.
Tema: ColorMag por ThemeGrill. Powered by WordPress.