First round of tests for the new device is done by analyzing the lines and wrinkles that each person has on their own hands
Innovation is still Amazon’s motto, especially regarding the supermarket stores operated by the retail giant. The most recent one is the patent request for a contactless biometric identification system, based on the palm of customer’s hand. Using the image of this part of the body, the system allows customers to pay using only their own hand.
The initiative goes along with the testing of a recognition system that was carried out with the Whole Foods’s customers, a chain acquired by Amazon in 2017. In the first round of tests for this device, an analysis of the lines and wrinkles that each person has on his or her hand palm is performed.
Then, the system starts to analyze and map the veins each customer has on his or her hands so that the system can later validate the person’s identity based on two sources of information. The experience of paying for the groceries in supermarkets by only showing the palm their hand, only is possible to those who have a debit or credit card associated to their profile.