Amazon creates a grocery subscription

Company made available for Brazilian customers a system of monthly deliveries and reassure investments in the country

Amazon just has launched in Brazil a digital subscription program for purchasing groceries. Users can register on the company’s website, on the “Programe e Poupe” menu, and after the first order, the shipping will be free of charge. The system works with scheduled deliveries of personal care and cleaning products as well as beverages and food. Time between deliveries can be defined as monthly or every six months. 

Among the participating brands are L’Oreal, Nestlé, Procter & Gamble and Reckitt Benckiser. With this initiative, Amazon reassures its actions in Brazil, after the launching of Amazon Prime and the sales system for new product categories on platforms marketplace.