Survey carried out by Horus reveals an average ticket increase in cleaning items in supermarkets during the first week of June
The first seven days of June were responsible for an increase of 8% in supermarket sales in 10 Brazilian states, when compared to the previous month. That was what the market intelligence company, Horus, observed after analyzing millions of invoices.
The study also shows a 10% increase regarding the number of items bought in supermarkets, with milk, flour and beans standing out, with a 15% increase in sales. However, the Brazilians’ expense in superfluous items index has decreased 9% when considering only the non-alcoholic beverages category.
Horus collected data in the period after the payment of the emergency financial aid, which also indicate a 4% increase in the expenses with cleaning products, detergent and bleach. Moreover, the survey also showed that, in traditional supermarkets, there was an average increase of 7% in alcoholic beverages sales. Beers in special, had a 24% increase in the average ticket, followed by vodka (8%) and wine (4%).